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TheĀ FOMU Report

What is the FOMU Report? customer indecision jolt effect Aug 24, 2023

The FOMU Report is a blog that contains updates and content from the team behind the bestselling book The JOLT Effect: How High Performers Overcome Customer Indecision. You can learn more about the...

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What is the FOMU Report?

A blog dedicated to examining customer indecision. Our research is clear that buyers fear messing up more than they do missing out. Follow along as we explore how FOMU affects sellers and sales organizations.

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All Categories ai buyer indecision challenger sale customer feedback customer indecision how to handle indecisive customers indecision intentional listening jolt effect lost deals raconteur skills sko speaking study synopsis technology top sales traits top seller skills trust types of difficult customers wbd